 |
| Obviously, expanding your routes to market offers enormous potential. But if you try to partner without a structure that's mutually beneficial, you risk extinguishing more opportunities than you create. Savvy partners want to know specifics. Paramount Global Partners (PGP) consultants have worked on both sides of successful partnerships. We know what partners want and we'll make sure you can deliver. We'll also make sure you meet the high-performing partners that will deliver for you. |
|
 |
|
 |
| You want greater revenues, profits and market share but expansion has to be affordable. You want skilled people representing your company – penetrating new markets and attracting new customers. PGP has the inside knowledge and global connections you need to establish new routes to market. If your company has a record of direct sales, then PGP is your path to the next level, helping you select, motivate and manage partnerships that can grow your business. |
 |
|
The above graph isn't theoretical the IT industry sees this pattern of growth repeatedly. And it can happen for you. Just about every IT company that has reached market success in the past two decades expanded its reach through partnerships. It isn't just size, it's speed. For example, VMware's partner strategy yielded billion-dollar revenues in less than ten years.
Working with Value Added Resellers, Distributors, and System Integrators, you can expand your coverage model at affordable costs. And when you partner with IT industry leaders such as IBM, Oracle and HP, you not only validate your offering, you also leverage their global reach. Immediately. |
 |
Partnerships, by their very nature, need to benefit all participants. Even when technology vendors try to build partnerships, they often fail because they don't understand what partners want. We don't just understand the partner perspective, we've lived it. We'll guide you to partnership readiness introduce you to the right partners and help keep the relationships mutually beneficial even after the contracts are signed.
Our criteria for success:
- You reach new markets and connect with new customers through an affordable coverage model.
- Your partners increase profits with existing customers, acquire new ones and develop solutions based on your technology.
|
 |
Partnering successfully takes hard work. But our proven three-stage methodology Assess, Assist and Accelerate segments and streamlines the process. The first stage is a comprehensive assessment of your partnership readiness. Then, our structured approach assists you with any gaps. After this heavy lifting comes the rewards we accelerate your growth by introducing you to a select set of partners that will most benefit your business.
Laying a foundation for mutually beneficial partnerships requires understanding both sides of the equation. We’ve broken it down into five readiness categories:
- Offerings and Opportunities -
Create a compelling argument for the partnership
- Marketing and Sales -
Develop the collateral and programs that help sell your technology
- Product and Service Support -
Offer programs that help support your technology
- Professional Services -
Support partner efforts to create additional opportunities with your technology
- Partner Management -
Establish processes and programs to maintain strong and long-lasting relationships
|
